The term "globalization" has become somewhat of a cliché. It serves to explain everything from the woes of the German coal industry to the sexual habits of Japanese teenagers. Most clichés have a degree of factual validity; so does this one. There can be no doubt about the fact of an ever more interconnected global economy, with vast social and political implications, and there is no shortage of thoughtful, if inconclusive, reflection about this great transformation. It has also been noted that there is a cultural dimension, the obvious result of an immense increase in worldwide communication. If there is economic globalization, there is also cultural globalization. To say this, however, is only to raise the question of what such a phenomenon amounts to.
Again, there can be no doubt about some of the facts. One can watch CNN in an African safari lodge. German investors converse in English with Chinese apparatchiks. Peruvian social workers spout the rhetoric of American feminism. Protestant preachers are active in India, while missionaries of the Hare Krishna movement return the compliment in Middle America. Both hope and fear attach to these facts.




