Samsung on Wednesday held its latest Unpacked live event, at which it unveiled five devices, and also called in celebrity guests, including the K-pop group BTS. The company also announced some new partnerships, including with Microsoft on Xbox-related gaming.
Here are the products announced at the event:
- Galaxy Note 20 and Note 20 Ultra. They are the latest in Samsung’s Note line, and both feature AMOLED displays. The two start at $999 and $1,299, respectively.
- The Galaxy Z Fold 2, a new smartphone which features a 7.7-inch screen that folds at multiple angles. More will be announced about the Z Fold 2 on September 1, Samsung said.
-The Galaxy Tab S7 and S7+, which are the first two 5G tablets available in the United States. They sell for $650 and $850, respectively.
- The Galaxy Watch 3 is Samsung’s latest rival to the Apple Watch, the undisputed leader in that wearable category. The Watch 3 can take ECG and blood pressure readings, although only the ECG is approved in the United States. It comes with a starting price of $400.
Galaxy Buds Live and Galaxy Buds Plus are Samsung’s wireless earbuds, featuring a bean-shaped design and charging case. The Buds Live will sell for $170.
The other big piece of news was that Samsung has teamed up with Microsoft to bring streaming game technology to its newest devices.
Galaxy Buds Live and Galaxy Watch 3 will be available on August 6. The Tab S7 and S7+ will arrive on August 21. Note 20 and Note 20 Ultra will arrive on August 21, with preorders beginning on August 6. The availability date of the Z Fold 2 has not yet been announced.
All of the new 5G devices will be available on T-Mobile, the carrier announced Wednesday.
The Verge reported that all of the devices featured were revealed in advance by a leaker. And the event itself was quite bizarre, plagued by awkward silences, and bizarre pacing. And BTS, the super-popular South Korean pop band, only appeared briefly, for an unboxing segment, and they didn’t sing.
Stephen Silver, a technology writer for The National Interest, is a journalist, essayist and film critic, who is also a contributor to Philly Voice, Philadelphia Weekly, the Jewish Telegraphic Agency, Living Life Fearless, Backstage magazine, Broad Street Review and Splice Today. The co-founder of the Philadelphia Film Critics Circle, Stephen lives in suburban Philadelphia with his wife and two sons. Follow him on Twitter at @StephenSilver.