TCL's QLED Android TVs get IMAX Enhanced Certification

June 23, 2020 Topic: Technology Blog Brand: Techland Tags: QLEDTCLHDTV4K8K

TCL's QLED Android TVs get IMAX Enhanced Certification

TCL said this week that its X915 Android QLED series has received the IMAX Enhanced global certification.

TCL said this week that its X915 Android QLED series has received the IMAX Enhanced global certification.

"It is our absolute pleasure to gain recognition and partner with such an elite program as IMAX Enhanced. TCL Android QLED TVs have met the highest level of standards, and ensure the best color, contrast, clarity and sound on the market," Kevin Wang, CEO of TCL Industries Holdings Co., Ltd. and TCL Electronics, said as part of the announcement.

In addition to its 8K Quantum Dot (QLED) Display and Dolby Vision HDR imaging technology, the X915 series offers Dolby Atmos sound.

According to the IMAX Enhanced official website, Sony and TCL are the only TV brands listed as having the certification. Sony's website lists several TVs that have the certification, including the flagship 8K TV the XBR Z8H.

Also listed are the Definitive Technology and JBL by Harman speakers and subwoofers, as well as a long list of AV receiver brands, which include Arcam, Anthem, AudioControl, Denon, Elite, Integra, Lexicon, Marantz, McIntosh, Onkyo, Pioneer, Sony, Storm Audio and Trinnov Audio.

"The only way to experience IMAX's signature picture, sound and scale in the home, IMAX Enhanced combines digitally remastered 4K HDR content and DTS audio technologies with best-in-class consumer electronics products and streaming platforms," the IMAX Enhanced website says.

However, you can't get that series in the U.S., at least not yet. Announced at CES in January, the X915 recently launched in India, along with other higher-end TCL Android TV ranges. It debuted in Europe and Australia in the spring, and TCL said at the time that it would arrive "later in other regions."

TCL mostly sells Roku-branded TVs in the U.S., and even took the top spot in TV market share in the U.S. in 2019. The company recently introduced its first Android TV series in the U.S., starting with the lower-end TCL 3-Series with Android TV. The first two models retailing for $129.99 and $199.99 at Best Buy and other retailers.

This followed the debut of the company's TCL 10 Pro Smartphone and the Alto 7+ soundbar, both in the U.S.

Stephen Silver, a technology writer for The National Interest, is a journalist, essayist and film critic, who is also a contributor to Philly Voice, Philadelphia Weekly, the Jewish Telegraphic Agency, Living Life Fearless, Backstage magazine, Broad Street Review and Splice Today. The co-founder of the Philadelphia Film Critics Circle, Stephen lives in suburban Philadelphia with his wife and two sons. Follow him on Twitter at @StephenSilver.